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    “The Perfect Storm: Unveiling the Surge in Homeowners Insurance Rates in Florida

    Published by Eric Miley at May 15, 2023

    Why Are Homeowners Rates So High in Florida in 2023?

    Recently, many have seen their homeowners insurance rates almost double and even triple in some cases. Why is this happening? Why now?

    Common misconceptions regarding rising homeowners insurance rates include attributing them solely to weather-related events, insurance company greed, individual claims, home improvement projects, or state regulations. However, homeowners insurance rates are influenced by a complex interplay of factors beyond these simplistic explanations, such as a combination of rising costs, extreme weather impacts, litigation, and Assignment of Benefits (AOB) abuse contribute to the challenges faced by homeowners.

    Exploring the Factors Behind the Soaring Homeowners Insurance Premiums in Florida

    Get ready for a significant surge in homeowner's insurance premiums as Insurance Informative Institute projects a staggering 40% increase in rates throughout 2023. Florida homeowners are already burdened with triple the national average, making it crucial to understand the factors behind this alarming trend. Marking its place in history, on September 28, 2023, the Tampa Bay Area experienced the landfall of the 5th largest hurricane ever recorded in the United States. With wind speeds reaching an astonishing 155 miles per hour, this category 4 storm wreaked havoc, leaving a lasting impact on Florida's insurance landscape.

    Hurricane Ian's Impact: Understanding the Rise in Homeowners Insurance Costs

    Hurricane Ian’s devastating blows are still being felt as insurance premiums skyrocket to cover the rising cost of storm repairs. The damage estimate to the United States due to Hurricane Ian was 112.9 billion dollars. 109 billion dollars of that cost occurred within the sunshine state. This staggering total catapulted Hurricane Ian to the 3rd highest costing hurricane in US history, earning its place as the #1 most expensive hurricane in Florida’s history! The deadliest hurricane on record in the United States since 1935, this magnificent storm caused 144 fatalities. 60 billion dollars of insured property damage from Ian has caused many Florida insurance companies to reduce their client rosters with many choosing to no longer offer policies to Florida. These facts have sent shockwaves as homeowners are left scrambling to find new providers and deal with rising costs.

    Citizens Property Insurance Corporation, a state backed insurance company, is expected to reach 2 million policies in 2023 after absorbing clients dropped by private insurance companies. The Tampa Bay area received the brunt of Hurricane Ian’s devastation. In Lee County alone, 30,000 homes and 1218 businesses were damaged, and 5,000 homes and 275 businesses destroyed costing more than 7.9 billion dollars.

    Home and business owners are not the only ones feeling the financial pressures; insurance companies are feeling the impact as well. The hardest hit insurance carrier, Berkshire Hathaway Inc. suffered a $3.4-billion-dollar loss. Florida’s largest insurance company, Citizen’s Property, came in second place for highest loss reporting $2.6 billion. Even with a host of staggering financial losses across the board, full cost totals are still unknown. Risk model predictions expect catastrophic loss with the top three assessment firms predicting a staggering $31-63 billion dollars. Considering these statistics, it is not surprising that since January 2022 we have seen 7 insurance companies file for insolvency.

    While the unprecedented financial debacle caused by Ian is a significant factor in raising rates, it is not the only factor.

    Record Flooding and Global Warming: Factors Contributing to Higher Homeowners Insurance Rates in Florida

    Rising water equals rising rates. Storm damage plus global warming has caused record flooding. Flood damage is typically covered by the National Flood Insurance Program versus private insurance companies. The National Flood Insurance Program provides $1.3 trillion in coverage for more than 5 million policyholders in 22,500 communities nationally. Due to the rapid changes in weather severity and record insurance losses, FEMA has changed how it sets its flood prices. This new fee calculation includes a variety of factors including the cost to rebuild a structure, proximity to the ocean, and rainfall totals. FEMA’s stance is this new fee criteria will help create a more just system. “The new methodology allows FEMA to equitably distribute premiums across all policyholders based on the value of their home and the unique flood risk of their property. Currently, many policyholders with lower-value homes are paying more than they should and policyholders with higher-value homes are paying less than they should,” FEMA April 1, 2021 release no. HQ-21-079

    Experts warn of reinsurance rates catapulting to an alarming % 40-50 in June of 2023. Citizen’s Property Management Company, one of Florida’s largest property insurance companies, estimated needing $4.25 billion in reinsurance coverage this year; twice the amount held in 2022. What is reinsurance? Reinsurance refers to a second insurance company assuming all or part of the risk on behalf of the original insurance company. In Layman’s terms it’s an insurance policy for insurance companies. How did Covid, cash home purchases, and a retirement culture impact reinsurance rates? During the Covid housing boom, buyers flocked to Florida in droves after selling their homes in other states. With this culture shift came an increase in cash home purchases.

    The state of Florida is one of a few that does not require homeowner’s insurance. In Florida, most insurance policies are paid in escrow as a mortgage requirement. Reinsurance is often an insurance company’s largest operating cost; those premiums are impacted by policy locations. This can be particularly tricky, as we have seen certain areas more prone to cash purchases than others. With Florida’s heightened popularity for both relocation and investment properties, low to middle income homes were quickly gobbled up during the Covid housing boom. Many of these homes are located just outside of the coast. Those cash buyers who choose to exercise their right to not elect investing in insurance may inadvertently cause rates to climb for more expensive properties located on the coast since there is less risk distribution.

    In recently devastated areas, such as Tampa Bay where we saw tremendous loss of high dollar coastal homes, we will still experience rate increases since many insurance companies have pulled back from covering these areas due to future storm risk. This increased storm risk factor has compounded multiple companies have stopped offering coverage in these areas. Unfortunately, the trickle-down factor of rising reinsurance rates is passed onto homeowners.

    Navigating the Complexities of Assignments of Benefits (AOB) and Lawsuits in Homeowners Insurance

    In addition to this complex web is Assignments of Benefits (AOB), fraudulent activity, and lawsuits. How is fraud and lawsuits impacting homeowner’s insurance? What are Assignments of Benefits (AOB)? An Assignment of Benefits is when a third party, like a contractor, can collect payment for services directly from the insurance company instead of receiving payment from the homeowner. AOBs were originally intended to allow homeowners to initiate immediate repair after a loss without having to pay for the costs out of pocket. This arrangement can seem ideal especially during a catastrophe when out of pocket expenses are high and quick repairs are necessary.

    The downside of the AOB arrangement is that it has created an industry fraught with fraud and lawsuits. A typical AOB transaction is initiated by either the homeowner or by a contractor contacting a homeowner offering services without out-of-pocket costs. In case of fraudulent contractors or scam artists, the repair quote will outweigh the actual cost to repair the damage. Ex. A new roof pays out at a higher rate than a patch repair, the contractor “ups the claim” by stating the need for a new roof. If the insurance company disagrees with the service provided and refuses to pay the contractor in turn sues the insurance company for non-payment. The cost from litigation and settlements is then passed on to the customer through higher rates.

    Another reason for additional insurance litigation involves flooding. Flooding is typically not covered by private insurance, yet only approximately 14% of people carry the national flood coverage on their properties. The problem comes from severe flooding in previously known dry areas. With increased global warming and storm severity, we are seeing record flood levels. Homeowners, contractors, and insurance companies find themselves at odds over policy coverage.

    Insurance Litigation and Fraud: How They Affect Homeowners Insurance in Florida

    The truth is Florida has an insurance litigation problem. Nationwide Florida only accounts for 9% of homeowner property claims, but 80% of property claim lawsuits originate in the sunshine state. While the numbers for litigation costs for 2023 yet, we know that 2019 the industry spent over 3 billion dollars in legal defense.

    With underwriting loss totaling over 1 billion dollars in 2020 and 2021, it is an easy assumption that 2023 will be the most expensive year yet after this season’s historically devastating hurricane season. Not only have we seen the folding of several insurance companies due to these rising costs, but we have also seen a huge fall in the ratings, as 17 companies are set to lose their A status, alerting to a significant decline in the financial health of the insurance industry.

    The Link Between Insurance Company Ratings and Mortgage Rates: Implications for Florida Homeowners

    How do insurance company ratings influence mortgage rates? Government sponsored mortgage companies, like Fannie Mae and Freddie Mac, known for their affordable housing loans require homeowners’ insurance policies to be held by A rated agencies. The Federal Housing Finance Agency (FHFA) has strict criteria to provide opportunities with less income. May 2022 saw Florida lawmakers scramble to help insurance companies offset the loss of their A rating status by offering small companies.

    They created a $2 billion program “Reinsurance to Assist Policyholders” funded by taxpayers; this acts as a co-signer for B rated insurance companies, guaranteeing the payment of any claims. This new fund will create a buffer among mortgage companies to overlook the lower rated insurance company. Even with the surge of a 2 billion buffer, there are grave concerns that this measure will simply not be enough. With critics claiming that number should be double, there are warnings that even that number may be conservative compared to the actual need. Another further, shortcoming of the reinsurance act is it is only for a major catastrophe like a hurricane it will not cover “localized” weather events?

    What is a localized weather event? A localized weather event is non-catastrophic weather such as tropical storms, thunderstorms causing lightning, hail, wind, and tree damage. This new legislature also seeks to help in the following ways:

    •       Sets limits on attorney fees for insurance litigation. Florida has one of the highest national averages for attorney fees. This new legislation aims to combat fraud by limiting fees.
    •       Sets regulatory mandates regarding the investigation of insurance companies and especially reasons for bankruptcy.
    •       A matching grant program of $150 million for matching grants for up to $10k for improvements to strengthen weak structures prior to storms.
    •       Prevents insurance companies from insuring roofs under 15 years old due to replacement expenses.

    While these measures help circumvent fallen ratings impacting mortgages, limit litigation fees, help homeowners with coverage for new roofs, offer some great opportunities, and require investigating closing agencies it does not appear it will take any pressure off climbing rates.

    Bibliography:

    WUSF Public Media

    Florida homeowners will face a projected 40 percent increase in property insurance rates

    https://wusfnews.wusf.usf.edu/local-state/2023-04-04/florida-homeowners-to-face-a-projected-40-percent-increase-in-property-insurance-rates

    S&P Global        

    Hurricane Ian weighs heavy on property insurers' Q3 catastrophe losses

    https://www.spglobal.com/marketintelligence/en/news-insights/blog/banking-essentials-newsletter-3rd-may-edition

    FIU News

    The big reason Florida insurance companies are failing isn’t just hurricane risk – it’s fraud and lawsuits

    https://news.fiu.edu/2022/the-big-reason-florida-insurance-companies-are-failing-isnt-just-hurricane-risk-its-fraud-and-lawsuits#:~:text=Insurance%20companies%20had%20a%20more,companies%20are%20deciding%20to%20leave.

    Washington Post

    Insurers slashed Hurricane Ian payouts far below damage estimates, documents and insiders reveal

    https://www.washingtonpost.com/climate-environment/2023/03/11/florida-insurance-claims-hurricane-ian/

    Bank Rate

    Can lawmakers save the collapsing Florida home insurance market?

    https://www.bankrate.com/insurance/homeowners-insurance/florida-homeowners-insurance-crisis/#:~:text=Since%202017%2C%20six%20property%20and,homeowners%20insurance%20in%20Florida%20liquidated.

    NPR WJCT

    On Florida's Gulf Coast, developers eye properties ravaged by Hurricane Ian

    https://www.npr.org/2022/12/21/1143088346/on-floridas-gulf-coast-developers-eye-properties-ravaged-by-hurricane-ian#:~:text=%E2%80%94%20Hurricane%20Ian%20destroyed%20more%20than,communities%20%E2%80%93%20as%20developers%20move%20in.

    NBC News Ch. 8

    Florida property reinsurance rates expected to jump 40% to 50% in June

    https://www.wfla.com/news/florida/florida-property-insurance-rates-expected-to-jump-40-to-50-in-june/#:~:text=%E2%80%9CBecause%20Florida%20has%20the%20highest,%2C%E2%80%9D%20Kin%20reported%20in%20January.

    Miami Herald

    Flood insurance costs soar in South Florida. New rates to double, even triple for many

    Read more at: https://www.miamiherald.com/news/local/environment/climate-change/article275058126.html#storylink=cpy

    FEMA

    FEMA Updates Its Flood Insurance Rating Methodology to Deliver More Equitable Pricing

    Release Date  Release Number

    April 1, 2021   HQ-21-079

    https://www.fema.gov/press-release/20210401/fema-updates-its-flood-insurance-rating-methodology-deliver-more-equitable

    NAMIC National Association of Mutual Insurance Companies

    Our Positions | Assignment of Benefits

    https://www.namic.org/issues/assignment-of-benefits

     

    Insurance Information Institute

    Trends and Insights: Addressing Florida’s Property/Casualty Insurance Crisis                                                                                                                                                                     

    https://www.iii.org/sites/default/files/docs/pdf/triple-i_trends_and_insights_florida_pc_02152023.pdf 

    Axios Miami

    The hidden factor in Florida's property insurance crisis

    https://www.axios.com/local/miami/2022/10/03/florida-property-insurance-crisis-litigation

    Florida Phoenix

    FL lawmakers unveil property-insurance fixes, but market has ‘further devolved’ Tens of thousands of homeowners struggle to find insurance.

    https://floridaphoenix.com/2022/05/22/fl-lawmakers-unveil-property-insurance-fixes-but-market-has-further-devolved/

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    Jon started his career in insurance with Ancient City Insurance in 2017. He specializes in account servicing for commercial clients and is our agency Account Administrator. His duties include policy processing, billing, and administration.

    Barbara Rickards has over 25 years of experience in the insurance industry. She is a Licensed Property & Casualty Agent specializing in Commercial/Business Insurance service and renewals. Barbara served in the Marine Corps and has been a resident of St Augustine since 1977.

    Brandon has been a 4-40 licensed Personal Lines Account manager for over 5 years, receiving his 20-44 Agents license in 2024. His background includes a variety of coverages from homeowners, personal automobile, and specialty lines of business. Brandon also has experience in working with agency administrative and IT technology services.

    Myles started his professional journey by obtaining his B.B.A degree from the University of North Florida in 2020. He acquired his 2-20 and 2-15 agent’s license, in August of 2023. Myles is a producing agent, providing quotes and policies for new clients for both commercial and personal lines. Being a St. Augustine native, he has a deep understanding of the area and can tailor policies to fit the client’s needs. When he is not working, you can find him surfing, fishing, or enjoying some sunshine.

    Victoria joined the Ancient City team in August of 2022 with 23 years’ experience in the insurance industry. She is a Florida native, moving to St. Augustine in 1997. Victoria was first introduced to the industry participating in a mentoring program in high school, starting as a receptionist at her mentor’s insurance agency. She holds a 4-40 customer representative and 20-44 Agents license. In her current role, she manages existing customers’ needs and remarkets their insurance as needed. In her time away from the office, she enjoys spending time with family, friends, and riding her Harley.

    Lindsey came to Ancient City Insurance with a background in finance. She previously worked as a registered client associate for 8 years after graduating from college. Since joining our team in 2018, she has earned her Property & Casualty and Life & Health Insurance licenses as well as designations as an Associate in Insurance Account Management and Certified Insurance Service Representative. Lindsey takes time to learn what is important to each client and enjoys the challenge of pairing them with the insurance carrier that best meets their needs and expectations. Lindsey spends her weekends relaxing by the pool with her husband and their dogs.

    Jennifer has been a resident of St Augustine since 1983. She graduated from Florida Southern College in 1993 with a BA in Criminology. IN 1995 she got her Cosmetology license and has been a hairstylist ever since. Jenifer joined Ancient City Insurance in 2010 as a licensed Customer Service Rep and is currently in class to become a License Property & Casualty Agent. Her role is to assist customers with renewals, cancellations, payments, and policy changes.

    Dawn joined the Ancient City Insurance Team in January 2023 with 25 years of insurance experience. She started her career in 1998 in New York City assisting high-net worth individuals with their personal insurance needs. She moved to St Augustine in 2003 and has specialized in commercial/business insurance ever since. Dawn is licensed in Property and Casualty and has her Associate in Insurance Account Management designation. She develops relationships with our carriers to market renewals and help new clients find the right policy for their business. Dawn enjoys traveling with her husband and spending her weekends working on her handmade soap and skincare business.

    Stephanie Smith joined our team in 2013 and became a partner in 2017. She comes to us with over 20 years’ experience in the insurance industry, having a background in both Personal and Business Insurance. Her strengths include analyzing an insured’s insurance needs and matching needs to the appropriate insurance products and coverage. Stephanie is approachable and professional, and she gives her clients dependable, honest advice.

    Rebecca Houpe is the Agency president and started the Ancient City Insurance in 2003. She is Licensed in Property and Casualty, Life and Health, and has recently earned her Associate In Insurance Services Designation. Her experience and commitment to continuing education enables her to fully understand the unique needs of Florida residents.